MED Business Consulting

WHO ARE YOU?

Specialized medical practices, holistic healthcare clinics, med-spas, wellness center owners and operators…

83% of private practices fail to break $500K in revenue within their first 5 years. Why? Because they’re excellent practitioners who never learned to be excellent business owners.

Are you a healthcare provider who excels at patient care but feels overwhelmed by running your practice? You’re not alone. Medical school taught you to be an exceptional practitioner—not a business owner.

You didn’t spend a decade in training to work 80-hour weeks for mediocre profits. Let’s fix that.

Transform Your Practice with Expert Guidance

As your dedicated practice consultant, I’ll help you build a thriving business while maintaining your focus on exceptional patient care. My comprehensive approach covers every aspect of practice management

Challenge

Most healthcare professionals share the same story:

  • Struggling with operational inefficiencies that cost time and money
  • Feeling overwhelmed by staff management and HR decisions
  • Missing opportunities for growth due to marketing uncertainty
  • Working longer hours on business tasks instead of patient care
  • Dealing with administrative burdens that drain energy and resources

Who You will be working with

Our Founder

Nicolay Kreidler has been a business consultant in the health and wellness space for 30 years. He has a diverse background that uniquely positions him to understand and address the challenges faced by mission-driven organizations. He is a generalist, which means he has deep insights into every aspect of the business, from accounting to marketing, with years of practical experience.

  • Over 30 years of experience in business
  • Extensive work in the field of medical practices, alternative medicine clinics, medical spas, destination spas;
  • He has helped build practices from scratch, managed mergers, helped business through challenging transitions, and guided business in the health and wellness space through exponential growth;
  • Founder of several successful businesses and organizations.

WHAT?

Strategic Business Planning

  • Custom growth strategies aligned with your practice goals
  • Financial planning and profitability optimization
  • Service pricing and packaging strategies
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Team Building & HR

  • Staff hiring and retention strategies
  • Performance management systems
  • Training and development programs

Operations Excellence

  • Streamlined workflow design
  • Patient journey optimization
  • Technology integration and automation

Marketing & Growth

  • Brand development
  • Digital marketing strategies
  • Patient acquisition and retention programs

Performance Optimization

  • KPI development and tracking
  • Quality improvement processes
  • Revenue cycle management

Technology

  • Practice management software
  • Digital marketing tools
  • Telehealth platforms

HOW?

Social Media Management

  • Platform-specific strategy development
  • Content creation and curation
  • Community engagement and moderation
  • Social media advertising
  • Analytics and reporting
  • Influencer partnerships
  • Crisis management planning

Content Creation and Strategy

  • Content strategy development
  • Blog post writing
  • Whitepaper and e-book creation
  • Infographic design
  • Video script writing
  • Podcast production
  • Content calendar management

Email Marketing

  • List segmentation and management
  • Email template design
  • Automated campaign setup
  • A/B testing
  • Performance analytics
  • Deliverability optimization
  • Integration with CRM and other platforms

Search Engine Optimization (SEO)

  • Keyword research and strategy
  • On-page optimization
  • Content optimization
  • Technical SEO audits and fixes
  • Local SEO for community-based organizations
  • Link building and outreach

Website Design and Development

  • Custom, responsive website design
  • User experience (UX) optimization
  • Content management system (CMS) implementation
  • Search engine optimization (SEO)
  • Accessibility compliance
  • Integration with CRM and donation platforms
  • Ongoing maintenance and support

Crisis Management

  • Crisis communication plan development
  • Spokesperson training
  • Dark site creation and management
  • Social media crisis management
  • Media relations during crises
  • Post-crisis reputation management

Online Event Production

  • Virtual event platform selection
  • Technical setup and management
  • Live streaming production
  • Attendee engagement strategies
  • Post-event content repurposing
  • Analytics and reporting

Paid Advertising Management

  • Ad strategy development
  • Campaign setup and optimization
  • Budget management
  • Google Ads grant application
  • A/B testing
  • Cross-platform retargeting
  • Performance tracking and reporting

Brand Development

  • Brand identity creation
  • Logo design
  • Brand guidelines development
  • Messaging and tone of voice definition
  • Brand asset creation
  • Brand audit and refresh

Marketing Automation

  • Automation strategy development
  • Workflow setup and optimization
  • Lead scoring implementation
  • Personalization strategies
  • Integration with CRM and other tools
  • Performance monitoring and optimization

Analytics and Reporting

  • Google Analytics setup and customization
  • Custom dashboard creation
  • Regular performance reports
  • Data analysis and insights
  • Goal tracking setup
  • Attribution modeling

Report Design & Production

  • Content planning and copywriting
  • Data visualization and infographic design
  • Layout and graphic design
  • Digital interactive report creation
  • Print coordination
  • Distribution strategy

Print Collateral Design

  • Brochure and flyer design
  • Direct mail campaign materials
  • Event signage and banners
  • Business card and letterhead design
  • Poster and billboard design
  • Print vendor management

Donor Engagement Strategies

  • Donor journey mapping
  • Personalized communication plans
  • Donor recognition programs
  • Stewardship campaign development
  • Major donor cultivation strategies
  • Loyalty program design

Accessibility Services

  • Website accessibility audits
  • WCAG 2.1 compliance implementation
  • PDF and document accessibility
  • Video captioning and audio description
  • Accessible social media practices
  • Staff training on creating accessible content

"Marketing is no longer about the stuff that you make, but about the stories you tell."

Seth Godin, Author and Marketing Expert

"Content is fire. Social media is gasoline."

Jay Baer, Digital Marketing Expert and Author

"People don't buy what you do; they buy why you do it."

Simon Sinek, Author and Motivational Speaker

Get In Touch

Lets Talk

Address

610 Coloma St. #725
Sausalito, CA 94965

Phone

(415) 547-0046

Email

[email protected]